We start by defining your project. You tell me what you need and by when you need it. We talk about your vision and goals for the piece and make sure we’re clear about expectations. I create a timeline and estimate, and once approved, we really get down to brass tacks.

During the discovery phase, I research and gather information. I learn as much as I can about your target audience, your competitors, and your industry if it’s new to me. I start brainstorming and sketching to generate ideas and begin developing concepts for your project.

Now it’s time to design and refine. I nail down the most appropriate concepts and turn sketches into prototypes. I present mockups, and you provide feedback. From there, I refine and edit until we’re ready to go to print or launch.

For print projects, I prep your files for printing and sent them to print. Then they land on your doorstep, and we all cheer!

For websites, I’ll test your site, making sure everything is working the way it should be. Then we go live and celebrate!